Wednesday, December 26, 2007

Christmas Grosses and The 5-Day Weekend

     You may not realize it, but each year, Christmas Day is one of the biggest box office days of the year.  Millions of North Americans flood into movie theaters after celebrating Christmas in the morning, and movies do quite well for themselves.  This Christmas was no exception.  This year, the Top 12 films earned a combined $62.7 million, which almost equals the entire weekend Top 12 from a few weeks ago!  The fact that Christmas Day is so huge at the movies always surprises me, because until I started following the box office a few years ago, I thought no one left their house on Christmas, but this is certainly not the case.  In fact, this was the biggest Christmas day box office in history!  National Treasure: Book of Secrets  captured the third best Christmas Day gross ever, and I Am Legend continued to dominate, while Alien Vs. Predator: Requiem had a great opening day as well:

Top 12 for Christmas Day
1. National Treasure: Book of Secrets - $13.7 million
2. I Am Legend - $9.8 million
3. Alien Vs. Predator: Requiem - $9.5 million
4. Alvin and the Chipmunks - $6 million
5. Charlie Wilson's War - $4.3 million
6. The Great Debaters - $3.6 million
7. Sweeney Todd - $3.2 million
8. P.S. I Love You - $3.9 million
9. Juno - $2.8 million
10. The Water Horse - $2.4 million
11. The Golden Compass - $2 million
12. Walk Hard - $1.5 million

     Now, onto the five-day weekend.  As I've said, during the holidays, every day is pretty much part of the weekend, and all movies see incredible bumps in their grosses.  Still, for whatever reason, the five-day weekend is still a figure that box office analysts love to look at.  Thus, I've put together this chart of the Top 20 earners for the past five days.  The box office looks 100% different than it did two weeks ago, proving that there truly is no other time at the movies like late December.

Top 20 for December 21-25
# Movie Title 5-Day Weekend Total
1 National Treasure: Book of Secrets $65.4 million $65.4 million
2 I Am Legend $47.7 million $151 million
3 Alvin and the Chipmunks $38.6 million $94.5 million
4 Charlie Wilson's War $16 million $16 million
5 Sweeney Todd $13.6 million $13.6 million
6 P.S. I Love You $10 million $10 million
7 Alien Vs. Predator: Requiem $9.5 million $9.5 million
8 The Golden Compass $7 million $51.4 million
9 Juno $6.8 million $9.8 million
10 Walk Hard: The Dewey Cox Story $6.3 million $6.3 million
11 Enchanted $6.2 million $100.4 million
12 The Great Debaters $3.6 million $3.6 million
13 Atonement $2.9 million $6.7 million
14 No Country For Old Men $2.8 million $37.8 million
15 The Water Horse $2.4 million $2.4 million
16 The Kite Runner $2 million $2.7 million
17 The Perfect Holiday $1.3 million $4.9 million
18 This Christmas $1.3 million $48.2 million
19 Fred Claus $1.2 million $71 million
20 August Rush $0.6 million $29.7 million

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